The celebrity facialist who says everybody should be doing facial massage at home: here's how

Many of my clients come to me when they’re undecided about having Botox. While I’m not against these treatments, it’s important to understand their limitations. Botox and similar injectables work by temporarily paralysing muscles to reduce the appearance of fine lines and wrinkles, but they don’t address the underlying facial structure. That’s where facial massage comes in – it’s the hidden gem of skincare that people are increasingly turning to as we better understand its benefits.

Our faces contain over 40 muscles which, over time, can become stagnant and lacklustre along with the surrounding fibres and tissues. We lose muscle mass and store stress and tension. Just like our bodies, facial muscles respond well to deep tissue massage, stretching, and pressure point techniques. Through years of experience, I’ve developed ‘The Bolder Method’ to address these issues. This method helps improve muscle tone, stimulate collagen production, and combat fine lines. Crucially, it also ensures that the skincare products we invest in work far more effectively in our daily at-home routines.

The process, when done correctly and consistently, firstly will improve lymphatic flow by awakening the lymph nodes around our face and neck to help reduce stagnation and drain toxins. Encouraging blood flow through massage will bring fresh oxygen and nutrients to the surface of the skin. This will help to warm the facial muscles and tissue allowing us to work deeper into the muscle, relieve tension, reposition the muscles by reminding them where they should sit, upwards and outwards, increase product efficacy resulting in an overall brighter, more youthful complexion.